It's not as simple as it looks. rubegoldberg.com . Add a touch of humor to complex engineering to complete a relatively simple task and that is what a Rube Goldberg machine is. This site tells the background behind the man who, as a cartoonist, illustrated to a ridiculous degree creative solutions to the most mundane of tasks.
Recently, the band OK GO used a Rube Goldberg machine as a visual hook to their song "This too shall pass." Here is the Youtube video. It had more than 4 million views in the first 48 hours. That is super viral!
If you feel you've got the right stuff, you can even enter in the annual contest. Next up in 2011 will be watering a plant. Good luck!