Join the Movement! http://geekadvancement.com/ Are you a geek? Be the best geek you can be then! I came across the video on this post on YouTube and took a look into it. It's really about geeks giving back. I'm not sure where all the funds go that are raised (some to books in developing nations. I cannot vouch that 99% of it is going to good or admin fees, but Room to Read appears to be a legit charity. Anyways, check out the video. If you can name 5 of the people there before they introduce themselves, you are surely a geek.